Readygg Taps Former Sony Interactive Chairman for $4 Million

ChainPlay

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7 months ago

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Readygg, a burgeoning platform diving into the world of web3 gaming, has enlisted the expertise of former Sony Interactive Entertainment chairman, Shawn Layden, as an advisor. This move comes alongside the platform's pursuit of a $4 million funding target to bolster its foray into web3 gaming. Layden's initial caution about web3 has transformed into recognition of its significant potential, aligning with Readygg's accelerated journey into the realm of decentralized gaming.

With decades of experience garnered from Sony and PlayStation, Layden is poised to provide invaluable guidance to Readygg. His insights are expected to encompass monetization strategies and the cultivation of robust developer-player relationships. Christina Macedo, Readygg's COO, emphasizes Layden's understanding of developer needs and player preferences, underscoring his pivotal role in the platform's evolution.

Expanding Through Partnerships and Funding

Readygg's growth trajectory includes strategic partnerships, such as the collaboration with Aptos Labs aimed at expanding its player base. Supported by prominent investors like NeoTokyo, Delphi Digital, and Merit Circle, Readygg's $4 million funding round signifies a significant milestone. This financial injection is poised to propel the company's utilization of web3 technologies and alternative funding channels, addressing escalating game development costs and curbing user acquisition expenses.

Readygg's ownership gaming model, exemplified by successful titles like Runestone Keeper, demonstrates promise within the web3 gaming landscape. Positioned as a game development Layer 3, Readygg integrates decentralized decision-making, milestone rewards, cross-game utilities, and NFT-based user-generated content. This approach simplifies the launch of web3 games for developers while enhancing the user experience.

Navigating Platform Transactions and Compliance

Addressing concerns surrounding platform transactions, Readygg ensures compliance with app store regulations, facilitating seamless in-game transactions for both Google and Apple users. The company aims to establish ownership gaming as a central tenet, empowering players with control over their on-chain identity, assets, and data.

In a bid to amplify its team and outreach endeavors, Readygg plans to onboard additional ambassadors akin to Layden. Layden's extensive network within the realm of triple-A developers presents a potential avenue for fruitful collaborations, further bolstering Readygg's position within the burgeoning web3 gaming landscape.